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Google Sitelinks: Does This Mean We’re Special?

I’m not sure if anyone noticed, but over the past few days, Google made a change to the “Sitelinks” they show for some sites in the SERPS (see image below). They previously only showed 4 links, and now they are showing up to 8. I also noticed that SEOlogs.com now has it’s own sitelinks when you search for [seo logs], [seologs], or [seologs.com].

It’s funny though, because after 2+ years, they still ask: Did you mean: socalgas whenever someone searches for [seologs] or even [seologs.com], but underneath that, they show my Sitelinks!

Does this mean we’re special? I’d like to think so. Here’s what Google has to say about it.

The links shown below some sites in our search results, called sitelinks, are meant to help users navigate your site. Our systems analyze the link structure of your site to find shortcuts that will save users time and allow them to quickly find the information they’re looking for.

We only show sitelinks for results when we think they’ll be useful to the user. If the structure of your site doesn’t allow our algorithms to find good sitelinks, or we don’t think that the sitelinks for your site are relevant for the user’s query, we won’t show them.

At the moment, sitelinks are completely automated. We’re always working to improve our sitelinks algorithms, and we may incorporate webmaster input in the future.

Google has recently added the ability to actually edit these Sitelinks in the Google webmaster Tools console. Well, I think you can edit them. They show a list of the links with a link to “block” beside each one. I’m really not sure exactly what that means, but I don’t think I’ll try it out just yet.

Even if you don’t have Sitelinks, Google has added a few new features to the Webmaster Tools area that are definitely worth checking out.

Also, I’d love to hear any thoughts on why only certain sites get these Sitelinks. Anyone? … Bueller? …



2 Responses to “Google Sitelinks: Does This Mean We’re Special?”

  1. 48) { this.width = 48; this.height = 48; } ; if (this.width < 48) { this.parentNode.title = 'Iscriviti a MyBlogLog.com!'; this.src='http://www.mybloglog.com/buzz/images/pict_none.gif'; this.onload=void(null); }" alt="MyAvatars 0.2"/> Omar Yesid Mariño Says:
    October 30th, 2007 at 9:38 am

    Have you noticed some real benefit in traffic from this to your site?

  2. 48) { this.width = 48; this.height = 48; } ; if (this.width < 48) { this.parentNode.title = 'Iscriviti a MyBlogLog.com!'; this.src='http://www.mybloglog.com/buzz/images/pict_none.gif'; this.onload=void(null); }" alt="MyAvatars 0.2"/> B Jones Says:
    October 30th, 2007 at 10:25 am

    Traffic from Google is up, but I don’t know that I can say it’s because of the sitelinks.

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